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Current Price Information for ASOS (ASC) Add to Stockwatch
DateCurrentChangeTo Buy To Sell Intra High Intra Low Intra Vol
10-09-20101111.00+78.00 (7.55%)1111.001105.001111.001004.00762,279
Share rise
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Historic Price Info (all prices in GB pence)
12 Mth HighDate12 Mth Low Date1 Wk Ago 1 Mth Ago 1 Year Ago
1033.0009-09-2010311.5010-09-2009963.50 (+15.31%)856.50 (+29.71%)326.50 (+240.28%)
* Prices are 15 minutes delayed
Activities
ASOS plc was launched in 2000, ASOS.com is firmly established as the UK’s largest online fashion and beauty store and the online shopping destination for fashion-savvy 16-34 year old women and men. As well as its own fashion label ASOS.com for women and men, we also offer the UK’s largest selection of of directional fashion brands and unique designer collaborations. ASOS.com launches 500 new items every week and offers unrivalled choice with over 10,900 products available at any one time across womenswear, menswear, footwear, accessories, jewellery and beauty. ASOS.com attracts over 3.4 million unique visitors a month and has 1.65 million registered users as at 27 June 2008.
Contact Details
Greater London House, Hampstead Road, London NW1 7FB.
Telephone+44 (0)20 7756 1000Websitehttp://www.asos.com/
RegistrarsCapita RegistrarsReg Tel 0870 162 3100
StockbrokersJPMorgan CazenoveSinger Capital Markets 
Fundamental Info   
Shares in Issue74,344,247 (Ord 3.5p) SEAQ/Epicasc
SEDOL3092725
Annualised Dividend- Dividend Cover-
Latest Pay date Latest Ex-Div date
EPS20.00 FloatedOct 01
Market Capitalisation (£m) 825.965 Enterprise Value (£m) 847.612
SectorGeneral Retailers % of Sector by Cap 2.678
IndustryApparel Retailers % of Industry by Cap 9.063
Last RNS Announcement 01-09-2010 ListingAIM
Last Annual Results 09-06-2010 Last Interim Results 16-11-2009
Total Assets (m)82.770Total Liabilities (m)37.292
Total Equity (m)45.478Cash & Equivalents (m)15.645
Net Gearing (%) 26.153 Gross Gearing (%) 45.055
Net Assets (m) 45.478 Op Cash Flow (m) 10.708
Debt Ratio0.000 Debt-to-Equity0.000
Assets/Equity1.820 Cash/Equity34.401
Quick Ratio0.550 Current Ratio1.561
Traded Volume: More...Number of trades809Trading Closed 
Bought Volume342,027Sold Volume387,433Unknown Volume4,528
First Auction Price1004Last Auction Price1111Last Auction Time16:35:15
Last Auction Vol25576Quote Size1Market Size3,000
Minimum Order0Maximum Order299,999,976Maximum Order Days90
Last Trade TickDOWNVWAP (all trades)1089.0648VWAP (auto trades)1088.1265
Uncrossed Price1111Uncrossed Time16:35:15Uncrossed Volume25,576
One Year Chart Click for Full Charting facilities
Broker and Press Comments - Expand/Show All
DateCommentMore
26-08-2010 +15, (930) Bank of America Merrill Lynch initiates coverage of ASOS at buy with 1100p price t ...
18-08-2010 +44.5, (888.5) Panmure Gordon raises ASOS to buy from hold on valuation grounds. "We retain o ...
17-08-2010 -6.5, (840) Arden Partners cuts ASOS price target to 750p from 800p, given the de-rating of t ...
16-08-2010 -2.5, (848.5) Morgan Stanley downgrades Debenhams to equalweight from overweight and lowers t ...
15-07-2010 +46.5, (989) UBS raises ASOS price target to 960p from 750p as it lifts its earnings forecast ...
14-07-2010 +43.5, (949.5) ASOS's 1Q trading update is good, but fully factored into the current share pr ...
30-06-2010 +4.5, (860) Panmure Gordon raises ASOS price target to 875p from 790p "on the basis that we n ...
24-06-2010 +36, (894.5) Investec Securities raises ASOS price target to 895p from 570p. Recognises the c ...
21-06-2010 +24, (801) Collins Stewart raises ASOS price target to 752p from 548p as it raises revenue fo ...
21-06-2010 +24, (801) HSBC upgrades ASOS to overweight from neutral. Says the company announces a small ...
14-06-2010 +4.5, (760) Goldman Sachs boosts ASOS target price to 1280p from 800p. In its FY10 results, t ...
11-06-2010 +21, (746.5) the 15% leap in online fashion retailer Asos PLC's (ASC.LN) share price yesterda ...
11-06-2010 +21, (746.5) UBS raises ASOS price target to 750p from 630p following the company's strong pr ...
09-06-2010 +88, (728) an article in the Times reports: Shares in Asos fell 12p to 632?p before the inter ...
09-06-2010 +88, (728) ASOS's FY results are broadly in line with market expectations, says Seymour Pierc ...
09-06-2010 +88, (728) ASOS's FY results are in line with Investec Securities' and the market's expectati ...
09-06-2010 +88, (728) Asos PLC (ASC.LN) said it will invest GBP20 million in a state-of-the-art U.K. dis ...
02-06-2010 -9, (655) Panmure Gordon raises ASOS target to 735p from 635p, ahead of the company's prelimi ...
04-05-2010 -22, (620) Morgan Stanley raises ASOS price target by 26% to 725p, "as the exciting growth op ...
23-04-2010 -7, (610) FinnCap initiates coverage of ASOS with a sell rating and 550p price target. Analys ...
Latest RNS Information - Show More
DateTimeHeadlineMore
01-09-2010 13:12:00 ASOS PLC Additional ListingDetails
05-08-2010 11:28:00 ASOS PLC Holding(s) in CompanyDetails
02-08-2010 10:19:00 ASOS PLC Holding(s) in CompanyDetails
30-07-2010 12:53:00 ASOS PLC Total Voting RightsDetails
23-07-2010 15:43:00 ASOS PLC Performance Share PlanDetails
21-07-2010 14:03:00 ASOS PLC Holding(s) in CompanyDetails
19-07-2010 09:08:00 ASOS PLC Additional ListingDetails
19-07-2010 09:05:00 ASOS PLC Additional ListingDetails
16-07-2010 10:19:00 ASOS PLC Holding(s) in CompanyDetails
14-07-2010 13:20:00 ASOS PLC Additional ListingDetails
14-07-2010 09:31:00 ASOS PLC Director ShareholdingDetails
14-07-2010 07:00:00 ASOS PLC Trading UpdateDetails
13-07-2010 16:58:00 ASOS PLC Awards under Performance Share PlanDetails
09-07-2010 11:57:00 ASOS PLC Holding(s) in CompanyDetails
05-07-2010 16:30:00 ASOS PLC Notice of Trading UpdateDetails
05-07-2010 14:09:00 ASOS PLC Holding(s) in CompanyDetails
02-07-2010 15:53:00 ASOS PLC Holding(s) in CompanyDetails
02-07-2010 09:28:00 ASOS PLC Option AmendmentDetails
30-06-2010 14:51:00 ASOS PLC Additional ListingDetails
30-06-2010 07:00:00 ASOS PLC Total Voting RightsDetails
Recent Director Dealings
DateDirectorTransAmountTypePrice (p)Value (£)Holding%
14-07-2010 N.J. Robertson SELL 1,683,424 ORD 890 14,982,474 7,744,600 10.32
12-07-2010 R. Bready SELL 125,815 ORD 881 1,108,430 164,259 -
12-07-2010 R. Bready EX 218,750 OPT 0 0 - -
12-07-2010 J.D. Kamaluddin SELL 100,652 ORD 881 886,744 74,348 -
12-07-2010 J.D. Kamaluddin EX 175,000 OPT 0 0 - -
12-07-2010 N.J. Robertson SELL 112,633 ORD 881 992,297 9,428,024 -
12-07-2010 N.J. Robertson EX 195,833 OPT 0 0 - -
09-06-2010 J.D. Kamaluddin SELL 30,108 ORD 670 201,724 - -
07-08-2009 R. Bready SELL 285,000 ORD 340 969,000 30,000 -
07-08-2009 R. Bready EX 160,000 OPT 53.5 85,600 - -
Basic Result Information (figures in Millions unless specified)
DateTypeTurnoverProfitEPS (p)Dividend (p)Currency
31-03-2010 Full Year 223.00 20.34 20.00 - GBX
30-09-2009 Interim 96.50 4.40 4.26 - GBX
31-03-2009 Full Year 165.40 14.13 13.60 - GBX
30-09-2008 Interim 65.71 4.05 4.00 - GBX
31-03-2008 Full Year 81.04 7.31 6.90 - GBX
30-09-2007 Interim 31.81 2.42 2.30 - GBX
31-03-2007 Full Year 42.61 3.44 3.40 - GBX
30-09-2006 Interim 15.92 0.84 0.84 - GBX
31-03-2006 Full Year 18.81 1.42 1.90 - GBX
30-09-2005 Interim 8.35 -0.12 -0.17 - GBX
31-03-2005 Full Year 13.52 0.88 1.30 - GBX
30-09-2004 Interim 4.70 0.13 0.18 - GBX
31-03-2004 Full Year 7.54 0.67 1.00 - GBX
31-12-2003 Full Year 7.02 0.12 0.19 - GBX
31-12-2002 Full Year 4.10 -1.70 -2.80 - GBX
31-12-2001 Full Year 1.70 -1.11 -2.60 - GBX
31-12-2000 Full Year 0.34 -0.49 -1.70 - GBX
Balance Sheet & Cash Flow Click Here to view
No Dividend Information
Recent Major Shareholder Transactions
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Recent changes to Share Capital
Date+/-SharesTotal SharesReason
06-07-2010 + 56,121 73,642,499 Exercise of share options.
23-06-2010 + 22,906 73,586,378 Exercise of share options.
18-06-2010 + 56,060 73,563,472 Exercise of share options.
17-06-2010 + 17,000 73,507,412 Exercise of share options.
15-06-2010 + 100,124 73,490,412 Exercise of share options.
19-05-2010 + 44,001 73,390,288 Exercise of share options.
09-03-2010 + 43,351 73,346,287 Exercise of share options.
23-11-2009 + 6,350 73,150,051 Exercise of share options.
20-11-2009 + 58,500 73,143,701 Exercise of share options.
18-09-2009 + 4,000 73,175,339 Exercise of share options.
Director History
DateInitSurnamePositionLeave
16-03-2001 Lord. Alli of Norbury Non-Executive Chairman -
04-04-2006 R. Bready Trading Director -
01-09-2009 K.E.D. Jones Non-Executive Director -
01-11-2004 J.D. Kamaluddin Finance Director -
16-03-2001 N.J. Robertson Chief Executive Officer -
01-09-2009 M. Turner Non-Executive Director -
04-04-2006 P.W. Williams Non-Executive Director -
11-07-2005 G.J. Conway Executive Director 14-03-2006
16-03-2001 Q.J. Griffiths dir, Business Development 02-06-2004
16-03-2001 J.L. Morgan Finance Director 01-11-2004
02-06-2004 N.J. Wilkins Logistics Director 11-07-2005
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